Tag Archives: data capture

What makes a great email?

This is a question we are often asked, as though some form of ‘great’ will by default lead to a conversion/action by the recipient. So what is the secret what make a great email? Well we’d have to say in our experience it is a collection of different actions that when rolled into one email […]

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Sentences you shouldn’t include in an email campaign

When we’re called into businesses to review previous business email marketing campaigns we often see one’s that just fail and the business owners can’t see why.  They can’t understand that a recipient isn’t going to spend the whole day reading and replying to all the emails they’ve received, they have more important things to do. So […]

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Simple marketing automation

Simple Marketing Automation for your business

We have been working with growing businesses for many years and we’ve followed trends, seen stuff grow, seen the next big thing and helped all our customers get on board so we now can deliver powerful technology that is cost-effective and easy to use.  We know that simple marketing automation is helping so many businesses […]

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Why categorizing your business data is best practice

When you’re just starting out with your own small business, you might be tempted to keep all of your data in one or two files for the sake of convenience. This includes your sales records, leads, clients, prospects, and anything else that is related to your business. Unfortunately for the many business owners out there […]

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Business data

Email Automation what is it?

We’ve written previously about regular email newsletters and even standalone one-off campaigns that you create and send to a whole list of people in one go with a call to action (CTA). This differs from using email automation as with this the campaign is set up once only and then it automatically is sent to […]

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