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What makes a great email?




This is a question we are often asked, as though some form of ‘great’ will by default lead to a conversion/action by the recipient. So what is the secret what make a great email? Well we’d have to say in our experience it is a collection of different actions that when rolled into one email […]




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Your 2017 Email Marketing Strategy




With the year rapidly coming to a close, it’s time to start considering your 2017 email marketing strategy, if you haven’t already done so. Those gurus who prematurely announced the demise of email marketing as an effective marketing strategy, are now being forced to acknowledge that it’s still the real workhorse of marketing, especially in […]




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Simple marketing automation

Simple Marketing Automation for your business




We have been working with growing businesses for many years and we’ve followed trends, seen stuff grow, seen the next big thing and helped all our customers get on board so we now can deliver powerful technology that is cost-effective and easy to use.  We know that simple marketing automation is helping so many businesses […]




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Categorising

Why categorizing your business data is best practice




When you’re just starting out with your own small business, you might be tempted to keep all of your data in one or two files for the sake of convenience. This includes your sales records, leads, clients, prospects, and anything else that is related to your business. Unfortunately for the many business owners out there […]




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Sales Automation best practices




Using Sales Automation or a full customer relationship management system gives you the ability to better stay in tune with the needs of your customers. It also harnesses the power of data gathering, outreach, social media and can be coordinated with all of the functions of your business such as accounting, budgeting and forecasting, sales and […]




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