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Why send mass emails

For some growing businesses email marketing is seen as a chore, a question why send mass emails, surely they just get junked don’t they? Words we often hear – but does this have ‘legs’ is it true… Well here at mailPDQ we believe that communication and engaging with the right people demonstrates your business to […]

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What makes a great email?

This is a question we are often asked, as though some form of ‘great’ will by default lead to a conversion/action by the recipient. So what is the secret what make a great email? Well we’d have to say in our experience it is a collection of different actions that when rolled into one email […]

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Sentences you shouldn’t include in an email campaign

When we’re called into businesses to review previous business email marketing campaigns we often see one’s that just fail and the business owners can’t see why.  They can’t understand that a recipient isn’t going to spend the whole day reading and replying to all the emails they’ve received, they have more important things to do. So […]

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Your 2017 Email Marketing Strategy

With the year rapidly coming to a close, it’s time to start considering your 2017 email marketing strategy, if you haven’t already done so. Those gurus who prematurely announced the demise of email marketing as an effective marketing strategy, are now being forced to acknowledge that it’s still the real workhorse of marketing, especially in […]

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4 Tips to grow your Sales pipeline using Automated Messages

For any growing business sales pipeline management is crucial and this starts from getting customer enquiries to then closing sales deals faster. Having an organised sales funnel not only makes sales prospecting for more effective, it also makes it much more efficient as your more likely to be working on leads that are likely to […]

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