Now that 2015 is upon us, what is the best strategy for your email marketing campaign? Email marketing has long been a powerful tool to improve relationships with customers. Here are some different ways email marketing can help you find your target audience. Say Hello to Images Several studies have been done on email marketing […]
We work with a wide variety of clients that cover many differing business sectors so we get to see a large number of campaigns both managed by ourselves and customer led. This particular customer had collected data on the website knowing it to be important and needing a way to contact those interested with a cost […]
Resuscitating inactive subscribers on your email marketing campaigns has to be a primary task for any active email marketer. You should be bearing in mind that deliverability is a key part of any active and ongoing email marketing campaign and that on average around 24% of emails sent are blocked/none delivered and this rate is increasing, so […]
Every marketer we speak to wants to know the “perfect” number of email campaigns they should send and when: you need enough to get the best response, but not send so often that your subscribers stop paying attention or worse unsubscribe and our data at mailPDQ suggests that sending a new campaign roughly every couple […]
We are very keen to ensure that all users of mailPDQ use it for honest and open purposes of email marketing, for us legitimate use of MailPDQ includes the sending of recipient solicited graphical newsletters, brochures, promotions, invitations, press releases, product launches and other email campaigns that keep registered customers or members informed. MailPDQ does […]
