Improving your email marketing by improving your strategy has to be a key element for any growing business, email marketing continues to generate a strong return on investment yet that should not be a reason for you to let your standards slip. Email marketing best practice should always be reviewed and improved, in our last update we […]
We always get asked how to we know if our campaign has been successful, and without doubt having at goals in place is critical, so here are some measurements you may want to consider as goals for your next email campaign. Open rates How many of the people who received the email actually read it? […]
One of the key elements of any email marketing campaign is the ability to allow the user to share the email through his/her social media platforms. One of the key strengths of mailPDQ is the ability to then track who has done this and where thus allowing you the option to see where your ‘online […]
